Expedition film
01Virtual tour
Gazprom Arena
Saint Petersburg, Russia
Gazprom Arena / 360°
The tour opens after you press play. You can leave the viewer at any time.
Saint Petersburg, RussiaOpen the original tour
About this project
A different perspective
- Format
- Virtual tour
- Location
- Saint Petersburg, Russia
A stadium is more than the view from a seat. This virtual tour brings the viewer onto the pitch and into the scale of the architecture.
Move between panoramic viewpoints and choose where to look. The original tour is also available for a broader visit to the arena.
Explore this format01
The idea
Convey the stadium’s scale from viewpoints normally separated by rows of seats and access routes. The same volume feels different beside the grass, at the centre of the pitch and from the stands.
02
The approach
Connected panoramic viewpoints let visitors compare these positions at their own pace. They can study the roof structure, judge the distance to the stands or stay with the details of the space.
03
The experience
The new web viewer includes three selected viewpoints, with the full original tour available separately. This format introduces a venue before a visit and makes architecture accessible from a distance.
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02The Theatre
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03